Maybe it's an unpopular opinion, but it's one we share. I can't stand the cryptic post! I'm not sure if it was Hoda herself or some staffer, but either way, I don't like it. I don't even like it when us regular folks do it . In fact, one of the fastest ways to get me not to care is to post something cryptic that just screams, "ask me more, pay attention to me!"
On a related note (and yes, I know Hoda didn't do this, it just came to mind), I really also hate when people post hospital pics of themselves or their family members. Maybe I'm crazy, but if I or a loved one is sick enough to be at the hospital, I'm thinking selfies would be the last thing on my mind.